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India Culture is in the “Hearts and Soul” of its People

Mahatma Gandhi wasn’t just talking about his own homeland of India when he said, “A nation’s culture resides in the hearts and in the soul of its people.” He captured the essence of how countries and societies are ultimately perceived around the world. As for Gandhi’s own country, Indian culture is among the world’s oldest, […]

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Foreign Phrases Don’t Always Translate As Simply in English

If you’re a regular reader of our newsletters and blogs, you know we like to share examples of the unique and rich languages that exist around the world. Many times a word or expression in one language doesn’t translate exactly into another one, but they reflect universal emotions or experiences. Below are some good examples.  Feel […]

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HIPAA Compliance Critical to Protect Medical Translations

Two of the most critical parts of any translation project are accuracy and confidentiality. You want your content communicated the right way and you want it protected in the process. For medical translations, the confidentiality part takes on extra significance since it may contain sensitive patient records protected by federal law. When selecting a Language […]

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‘Transcreation’ Helps Maintain Your Brand’s Image in Foreign Markets

As the world gets smaller and cultures continue to blend, sophisticated business leaders and marketers are refining the way they communicate their messages into foreign languages. Think about how hard it is to get your message heard above the din of competing brand campaigns in your own language. Trying to do the same thing in […]

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